Growing up as a first-generation daughter of Trinidadian parents shaped my identity and worldview in many ways. The women in my family were my first style icons. They taught me that style is more than clothing—it’s a reflection of life. Through fashion, music, and stories, their influence fueled my desire to explore creative careers. It's no surprise that my very first job was as an assistant stylist. This was my first real step into pop culture—and the first time I got to work directly with talent in a meaningful way.

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In 2012, I had the amazing opportunity to join Rain, a management and production company representing writers, directors, and artists in film and TV. This role had a profound impact on me, and further solidified my passion for connecting talent with entertainment opportunities.

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From 2014 to 2018, I had the opportunity to work with a wide range of talent — from musicians and actors to photographers and DJs. At Digital Brand Architects, I managed brand partnerships, connecting talent with campaigns that aligned with their voice and audience. Then, at NEXT Management, I curated an eclectic roster of talent, helping shape collaborations that spanned North America, Europe, and Asia. Both roles sharpened my instincts for casting and partnership work that feels both intentional and globally relevant.​

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​As I managed talent, I became acutely aware of the barriers diverse talent face—especially the lack of visibility among decision-makers at top brands.​ That insight led me to transition into casting and strategy roles at leading advertising agencies. where I continued to center talent in every campaign. At R/GA, United Entertainment Group, 72&Sunny, and NEXT Management, I had the chance to create meaningful talent partnerships — work that helped spark meaningful cultural conversations. I have worked across storytelling initiatives for brands like American Express, Coach, Estée Lauder, JetBlue, Levi's, Marriott, Nike, Old Navy, Samsung, Square, Tiffany & Co., and more.

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My work has since expanded beyond casting to include social and digital strategy. I helped shape the social strategy for Oprah’s Book Club during the launches of Caste by Isabel Wilkerson and Deacon King Kong by James McBride—creating a platform that encouraged reflection, conversation, and community among readers. Then, during the pandemic, I joined Partners In Health, a health equity and social justice organization, where I launched the organization’s first celebrity program. I collaborated with talent like Padma Lakshmi, Rosario Dawson, and Winston Duke to elevate PIH’s mission. That work holds a special place in my heart—it showed me how the right voices can create change and make equity more than a conversation.

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In my current role at Vox Media, I oversee talent bookings for branded content campaigns, working with celebrities, influencers, athletes, founders, experts and real people. At the heart of everything I do is a deep belief in the power of connection. I see my role as a bridge—connecting talent with brands that genuinely value their voices and stories. It’s through these authentic collaborations that we create more inclusive, meaningful storytelling in advertising.